Seven more reasons to visit Watches and Wonders Geneva 2025

Since Bvlgari, Christiaan van der Klaauw, Genus, Kross Studio and MeisterSinger have declared their participation in Watches and Wonders Geneva 2025, and Armin Strom and HYT have reconfirmed theirs, the organisers are celebrating 60 exhibiting brands for next year’s Salon. It heralds hosting the most extensive watchmaking display in Geneva from 1 to 7 April 2025.

Retailers, journalists and professionals eagerly await the annual event and their privileged viewing of new releases and displays showing historical pieces that demonstrate the provenance and savoir–faire of the brand owners and creators over the first four days. The Palexpo doors are open to the public for the remainder of the event, and next year will focus especially on youth – not just hoping to attract more young watch fans but also showcasing the talents of the youngest apprentices, recent graduates and craftspeople.

As part of the In the City programme, young professionals and trainees will present current projects at the Watchmaking Village and in the boutiques. As usual, guided tours, events, discovery workshops, conferences, and panel discussions will also be available.

Watches and Wonders is an initiative of Rolex, Richemont and Patek Philippe under the Watches and Wonders Geneva Foundation (WWGF). This year, the Geneva–based non–profit welcomed new members Chanel, Hermès and LVMH to the WWGF Board. Its mission is to promote watchmaking worldwide via its events in Geneva and Shanghai. Last year’s edition attracted a record 49 000 visitors.

Exhibiting brands
The brands exhibiting at the 2025 show are A. Lange & Söhne, Alpina Watches, Angelus, Armin Strom, Arnold & Son, Artya Watches, Baume & Mercier, Bell & Ross, Bremont, Bvlgari, Cartier, Chanel, Charriol, Chopard, Christiaan Van Der Klaauw, Chronoswiss, Cyrus Genève, Czapek & Cie, Eberhard & Co., Ferdinand Berthoud, Frederique Constant, Genus, Gerald Charles, Grand Seiko, Grönefeld, H. Moser & Cie., Hautlence, Hermès, Hublot, Hysek, HYT, IWC Schaffhausen, Jaeger–Lecoultre, Kross Studio, Laurent Ferrier, Louis Moinet, Meistersinger, Montblanc, Nomos Glashütte, Norqain, Oris, Panerai, Parmigiani Fleurier, Patek Philippe, Pequignet, Piaget, Raymond Weil, Ressence, Roger Dubuis, Rolex, Rudis Sylva, Speake Marin, Tag Heuer, Trilobe, Tudor, U–Boat, Ulysse Nardin, Vacheron Constantin, Van Cleef & Arpels, and Zenith.