The House of Rémy Martin has long been synonymous with craftsmanship, heritage, and innovation. Now, the revered French cognac producer has introduced Rémy Martin VS Supérieur, a new expression crafted exclusively for Africa. Launched last month, the cognac is available in South Africa and Nigeria and is a contemporary twist on classic tradition.
This new release also marks the renaissance of a historic Rémy Martin label. Cellar Master Baptiste Loiseau revisited the original blend created by his predecessors and reinterpreted it for today’s dynamic, social audience. Extended ageing of three years in French oak casks – one year longer than a traditional VS – gives the liquid extra depth and character.
“Rémy Martin VS Supérieur represents a bold step forward, honouring our rich heritage while embracing the vibrant lifestyles of South Africa and Nigeria,” said Svetlana Naumova, Managing Director, Africa, Middle East, India, and CIS. “We are confident this exceptional cognac will resonate with a new generation of cognac lovers across the region.”
At its heart lies the prized terroir of Petite Champagne. The chalky soils and temperate climate create eaux-de-vie of remarkable quality, aroma, and texture. Distillation on the lees – a hallmark of the House – adds complexity, silkiness, and a lingering finish. “Bringing both immediacy and a long, memorable finish, Rémy Martin VS Supérieur encapsulates the signature freshness of Petite Champagne,” Baptiste explains. The result is a cognac that balances legacy with modern flair. Visually, it gleams with warm copper tones and ruby reflections, while offering expressive notes of toasted oak, creamy vanilla, spice, and fresh stone fruits on the nose. The palate reveals richness with peachy, toasted flavours, and a hint of liquorice.
Presented in a striking clear glass bottle embossed with the Centaur emblem and finished with gold and black metallic details, Rémy Martin VS Supérieur is designed to stand out on shelves and at stylish gatherings.
The cognac is also highly versatile; it can be savoured neat, on ice, or as the base for vibrant cocktails such as the Rémy Apple Fizz, Rémy Pineapple Rock, or the refreshing Rémy & Tonic. Its mixability ensures it can move seamlessly from house parties to nightclubs, reflecting the social energy of its consumers.
Rémy Martin VS Supérieur joins the House’s established African portfolio, which already includes Rémy Martin V.S.O.P, 1738 Accord Royal, and XO. For more than three centuries, the House has combined terroir, savoir-faire, and innovation – and this new release underscores its enduring commitment to both tradition and evolution.
Cocktail Hour
RÉMY APPLE FIZZ
A deliciously crisp, sparkling cocktail to refresh hot days and balmy nights.
Serves 1
- Add ice cubes, 50ml Rémy Martin VS Supérieur and 100ml sparkling apple juice to a highball glass.
- Gently stir and garnish with lemon zest.
